Sheetz App
Agency — Tattoo Projects
Creative Director — Buffy McCoy Kelly
Art Director — Kenny Duncan
Art Director — Lauren Kauffman
Copywriter — Phillip Burrows
The Sheetz App saves you time on all of your Sheetz runs. Just order, pay and pickup. BOOM! So easy, it's like magic.
The campaign included a TV spot, radio, digital audio, audio at the pump, on-lot signage and out-of-home assets.
TV
halloween. 2020. you get the idea. people couldn't go out for halloween so we pushed a month-long campaign encouraging and inspiring folks to celebrate halloween from home.
we developed a spooky campaign
including a scary movie marathon.
we peppered in ugc.
and we let celebrity chef George Duran take over our feed.
here's a recap.
agency: Tattoo Projects
creative director: Buffy McCoy Kelly
art director: Kenny Duncan
copywriter: me